In 2016, a record-high of 148 million people visited the top 20 theme parks. Younger generations, contrary to popular belief, are looking for off-screen experiences. The answer is no–technology will not be the theme park’s death, but rather it’s revival. In her book Tomorrowland, first-time author Madison Kelley spotlights the latest immersive technologies that will change theme parks for the better. In particular, you will learn
why virtual reality failed in Dubai but succeeded in Shanghai
how waiting in lines will be eliminated once and for all, and
why, even in the era of technology, technology is not the most important thing.
This book is for you: the person who loves theme parks. Theme park worker, attraction designer, admirer or fanatic. Madison Kelley invites you to jump on the ride.